Business Intelligence (BI): collecting and organizing data to support your decision making.
We create Business Intelligence (BI)
from information obtained in several databases via ETL (Extraction, Transformation, Loading) and deliver dashboards with indicators that make your work much more assertive! We are specialists in the following areas:
Commercial and Sales
Trade Marketing and Retail
Want to get information aligned with your strategy?
Indicators extracted from different bases and/or collection sources.
Dashboards created in Power BI.
Generation of employee rankings.
Generation of customized KPIs per project.
Analysis of project performance.
Discover all the benefits of Business Intelligence below.
COMMERCIAL AND SALES, HAVE THE PERFORMANCE OF YOUR AREA IN YOUR HAND
Indicators of your sales team, data integration with your ERP and other tools that give you assertive information for decision making – both yours and the field team – always with the objective of achieving the best results.
TRADE MARKETING / RETAIL AND DASHBOARDS OF THE MAIN INDICATORS
Develops a data structure in different databases or collection sources (PROMO MKT REPORT application or similar solutions that control the execution of trade marketing at the Point of Sale). Deliver indicators on dashboards created in Power BI or similar with Price, Break, MPDV, Breakdown, KPIs.
MERCHANDISING: HAVE PERFORMANCE INDICATORS FOR YOUR TEAM
Construction of indicators and performance of your merchandising team through KPIs for decision making by the manager. Have supply KPIs, breakdowns, breaks and more in your hands! Manage your team’s ranking and create incentives.
PROMOTIONAL MARKETING AND LIVE MARKETING: KPI INDICATORS FOR YOUR PROJECTS
Have the performance of your project in the palm of your hand, with customized indicators and KPIs, containing conversion analysis. Quickly understand the status of your project so you can change your strategy whenever you need it.
Creation and management of Power BI dashboards for all trade marketing, merchandising and promotional marketing projects for their clients since 2018.
ETL of sales data, marketing automation results from RD Station + Google Analytics tool. Creation of strategic analyzes for Cia’s decision makers.
Customized Pricing, Breakages, Team Performance Reports and much more. All in Power BI integrated with the collections carried out by promoters with the Promo MKT Report Application.